September 26, 2018

Can You Find Success Without a Pest Control Website? Think Again!

Pest Control Website

A pest control website is vital to the success of your business, whether you’re a regional company or a local powerhouse. If you aren’t there when your prospective customers are dealing with rats, bats and more, you’ll miss out on business every day. If you think you can keep pushing forward without a pest control website, you’re mistaken!

SEO Matters

Search engine optimization (SEO) is the magical thing that helps your name to show up when a consumer near you searches for pest control services. It is affected by a whole host of things, including how long your pest control website has been online, the copy written on it and how many people are visiting your page. Guess what your rank on search engines is if you don’t have a pest control website? It isn’t there! If you don’t have a website, you are missing out on all of the business that getting in local search listings can potentially get you.

Your Customers Need Information

A pest control website is also critical because your customers need and expect a certain amount of information whenever they are trying to choose what company is right to perform services on their home. What are your hours? Do you have quarterly or monthly maintenance packages or only sell a la carte services? What bugs and pests do you treat? Are there animals or bugs that you won’t touch? How can a customer schedule an appointment? All of these things should be taken into account when you work with to create the perfect pest control website for you. If you don’t have this information readily available and your competitor does, you can probably guess who will get the business.

Showcase Your Expertise

Pest control websites are also the perfect place to showcase your expertise. Show customers, through content and testimonials, that you are a legitimate company that can be trusted to perform work on homes and businesses. Would you allow someone without a business card or branded polo shirt into your home to perform work? The answer is probably no! The same is true of a pest control company without a website. Websites mean legitimacy and authenticity in the modern world, and putting positive reviews from current customers on your website will add to yours. 

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